AI search visibility
How to get your site read and cited by ChatGPT, Perplexity and Google's AI features: crawler access, files, markup and what actually matters.
What Is Answer Engine Optimization (AEO)? A Plain Guide
Answer engine optimization (AEO) is the work of making your pages easy for AI assistants and search features to pick as the source of an answer. It…
Read the post →
Allow ChatGPT and Perplexity in robots.txt: A Guide
To appear in ChatGPT search, allow the OAI-SearchBot user agent in robots.txt. To appear in Perplexity results, allow PerplexityBot. GPTBot is a separate…
Read the post →
Do You Need an llms.txt File? What It Does and Doesn't
No, you do not need an llms.txt file to be found in Google or cited in its AI features. Google says you don't need new machine readable files or AI text…
Read the post →
Is FAQ Schema Still Worth Adding to Your Pages?
FAQ schema no longer produces a rich result in Google. Google's documentation says the feature stopped appearing in Search on May 7, 2026, and the guide…
Read the post →